Wednesday, November 30, 2016

MediaTech: The Evolution of MediaTech: The Third Screen (W15-P5) Fa16



So, according the previous post, technologies evolve.  New ones are created and some old ones go extinct.  Or do they go extinct?


Focusing specifically on media technologies, what new media tech has evolved recently?  Is there a new species of media tech?  It could be argued that "the third screen" is a new species.  Martin writes about it in his book, The Third Screen: Marketing to Your Customers in a World Gone Mobile.   What is the third screen and how has it evolved?  And, what does it have to do with your future?  What do you see evolving in the future?  Do you see a fourth screen?  No screen? What is the connection between your future and the future of media tech?




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MediaTech: The Evolution of MediaTech: Memes and Temes (W15-P4) Fa16


Now take those basic ideas of biological evolution and see how they apply it specifically to technological evolution.  What do Kelly and Blackmore add to this theoretical perspective?

First, "Kevin Kelly on how technology evolves"
(You may want to start the Kelly video at about 8:20.)



 Second, "Susan Blackmore on memes and 'temes'"





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MediaTech: The Evolution of MediaTech: Genes (W15-P3) Fa16



Previous posts have offered theories for how technologies come to be and develop over time.  We've discussed, for example, Winston's model and we've discussed the Rogers' Diffusion of Innovations.  We now turn to our last theory -- technological evolution.


This theory is based on the biological theory of evolution.  One of the best explanations of biological evolution and the mechanism that drives evolution is found in Carl Sagan's Cosmos video series which was based on the book Cosmos. In the following video Sagan describes the process of artificial selection.  As you are watching this clip from Cosmos, be sure to identify and be able to explain the mechanism that drives evolution. Does this mechanism explain technological evolution?  Do technologies evolve?

Let's start first in Japan some time ago and the story of a drowned boy-emperor, a small crab and the idea of artificial selection.








Let's look at evolution in another way, noting especially the steps in the process.

Evolution is a process.  What are the steps in the process?

In this short clip the process is explained in a different way. Slow the process down and catch each step. It starts with organisms vary.



Now, instead of rabbits, what if we were talking about mobile phones or any other media technology?


Would the process be similar?  How so?

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MediaTech: Connection - Past & Future: Mr. Burke & His Connections Approach (W15-P2) Fa16




Recall...
Burke's approach most relates to the last reason.


To best get a sense of Burke's approach to technological development, it would be helpful to see an example.  In an episode of his 1970s TV series Connections he traced the development of TV and film back to the cannonball.

What does a cannonball have to do with TV and film?


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MediaTech: Connection - Past & Future: Previous Theories (W15-P1) Fa16



Time to add another theory to our understanding of how technologies develop.
Enter Mr. Burke.
Don't forget The Evolution of Technology discussed recently.

But first, a quick review.





Also add to this list "technology evolution" to be covered after Burke's approach.


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Monday, November 28, 2016

MyFavMusic: Just listened to the "Lucille" album by B.B. King. Added a FAV track to my "BLUES FAVS - 1000 Recordings" playlist on Spotify



Fav track from album: Lucille
By B.B. King
From the album Lucille

Added to BLUES FAVS - 1000 Recordings playlist by William Hart on November 28, 2016 at 02:41PM

See info on 1000 Recordings

Listen on Spotify

My musical interests on Tumblr






MyFavMusic: Just listened to the "Live At The Regal" album by B.B. King. Added a FAV track to my "BLUES FAVS - 1000 Recordings" playlist on Spotify



Fav track from album: Sweet Little Angel - Live At The Regal Theater/1964
By B.B. King
From the album Live At The Regal

Added to BLUES FAVS - 1000 Recordings playlist by William Hart on November 28, 2016 at 02:38PM

See info on 1000 Recordings

Listen on Spotify

My musical interests on Tumblr






Tuesday, November 22, 2016

InterculturalCom: Culture Shock: The W-Curve (W13-P3) Fa16


The cultural adjustment is not finished once an individual leaves a new cultural environment.  Depending on the degree to which the new cultural environment has effected the individual, the individual may have to readjust to their home environment.  The overall process is not just the U-shaped curve seen in a previous post, but more a W-shaped curve showing the return and adjustment at home.

Ever traveled into a new culture, spent some time there, and then returned home and had to readjust?  Can you ever go home again?  Can you step in the same river twice?






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InterculturalCom: Culture Shock: What is Culture Shock? (W14-P2) Fa16


When an individual enters a new cultural environment they may "suffer" to some degree culture shock.

Is it helpful to think of culture shock as a "disease" or to see it in a more positive light as a growth phase? 

Have you experienced culture shock?







This is a clip that I edited and posted on YouTube. I use this clip in my Intercultural Communication course to introduce students to culture shock. 

What is culture shock?
What are the "symptoms" of culture shock?
How do you lessen culture shock?  What is active and passive coping?

The instructional video that this clip comes from appears to be no longer available for purchase.  If you can find a copy available in a library, I'd recommend it.  Berry's comments are especially insightful.  The video was titled "World Within Reach."


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InterculturalCom: Culture Shock: Process of Cultural Adjustment (W14-P1) Fa16


As an individual moves into a new cultural environment (a new country, a new city, a new school, etc.), depending on the degree of cultural difference, the individual generally goes through certain stages.



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Monday, November 21, 2016

MyFavMusic: Just listened to the "Two Steps From The Blues" album by Bobby "Blue" Bland. Added a FAV track to my "BLUES FAVS - 1000 Recordings" playlist on Spotify



Fav track from album: Two Steps From The Blues
By Bobby “Blue” Bland
From the album Two Steps From The Blues

Added to BLUES FAVS - 1000 Recordings playlist by William Hart on November 21, 2016 at 06:35PM

See info on 1000 Recordings

Listen on Spotify

My musical interests on Tumblr






Thursday, November 17, 2016

MassMedia: Social Media and Web 2.0: Facebook and the Zuckerberg Story (W13-P2) Fa16


How did Facebook come to be? What is Mark Zuckerberg's story?
Fact and Fiction

You might know some of the story from the 2010 film, The Social Network.



However, is the film based on the fact?  What does Zuckerberg object to?



If you are curious, you might also want to check out a recent article "Zuckerberg reveals he found The Social Network 'hurtful'."

A documentary or news story would be a better way of getting to the true story.



If you are curious, you might also want to check out a full bio on Bloomberg's Game Changers series.

How is his story similar to past media tech visionaries?

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MassMedia: Social Media and Web 2.0: Intro (W13-P1) Fa16


What makes Facebook or Twitter examples of social media? Is YouTube social media? 
What is social media?  

"Andreas Kaplan and Michael Haenlein define social media as 'a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.'" (Wikipedia).

So, Web 2.0 has something to do with social media. What is Web 2.0?

"The term Web 2.0 is associated with web applications that facilitate participatory information sharing, interoperability, user-centered design,[1] and collaboration on the World Wide Web. A Web 2.0 site allows users to interact and collaborate with each other in a social media dialogue as creators (prosumers) of user-generated content in a virtual community, in contrast to websites where users (consumers) are limited to the passive viewing of content that was created for them. Examples of Web 2.0 include social networking sites, blogs, wikis, video sharing sites, hosted services, web applications, mashups and folksonomies" (Wikipedia)

So, if this is Web 2.0, what was Web 1.0?


When did the Internet and the Web begin as communication tools?

Today we certainly use social media (e.g. Facebook and Snapchat) as a means of communicating with our family, friends and colleagues, however, wasn't the Internet used a communication tool before the advent of social media?

Starting with the late 1960s, what new communication tools appeared on the Internet?  Examples: What year did email first appear?  What year did blogs appear?

Ethan Zuckerman gives a good timeline (or list) in his brief talk below.  If curious, see more about Zuckerman and his latest book.



What would you add to this timeline for more recent years?

Let's update Zuckerman a little.

How did social media develop/evolve?  What is the short history of social media?
See the evolution of social media for the rest of the timeline.

If curious, also see the video below.






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Wednesday, November 16, 2016

MediaTech: Social Media and Web 2.0: Facebook and the Zuckerberg Story (W13-P3) Fa16


How did Facebook come to be? What is Mark Zuckerberg's story?
Fact and Fiction

You might know some of the story from the 2010 film, The Social Network.



However, is the film based on the fact?  What does Zuckerberg object to?



If you are curious, you might also want to check out a recent article "Zuckerberg reveals he found The Social Network 'hurtful'."

A documentary or news story would be a better way of getting to the true story.



If you are curious, you might also want to check out a full bio on Bloomberg's Game Changers series.

How is his story similar to past media tech visionaries?


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MediaTech: Social Media and Web 2.0: Intro (W13-P2) Fa16


What makes Facebook or Twitter examples of social media? Is YouTube social media? 
What is social media?  

"Andreas Kaplan and Michael Haenlein define social media as 'a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.'" (Wikipedia).

So, Web 2.0 has something to do with social media. What is Web 2.0?

"The term Web 2.0 is associated with web applications that facilitate participatory information sharing, interoperability, user-centered design,[1] and collaboration on the World Wide Web. A Web 2.0 site allows users to interact and collaborate with each other in a social media dialogue as creators (prosumers) of user-generated content in a virtual community, in contrast to websites where users (consumers) are limited to the passive viewing of content that was created for them. Examples of Web 2.0 include social networking sites, blogs, wikis, video sharing sites, hosted services, web applications, mashups and folksonomies" (Wikipedia)

So, if this is Web 2.0, what was Web 1.0?

How did social media develop/evolve?  What is the short history of social media?





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MediaTech: Social Media and Web 2.0: Diffusion and Innovations (W13-P1) Fa16



Previously we have noted that when a person or a society adopts an innovations, there are consequences. What are some consequences of adopting social media based on recent research?




Now, let's shift gears, but stay with diffusion of innovations and social media.  The adoption of social media has greatly increased in the past decade or so.  People have adopted social media more quickly than any other past media technology (radio, TV, etc.).  Why?   What makes an innovation spread?  What makes the rate of adoption increase?  What are the key factors according to diffusion of innovation theory?  What are the characteristics (or attributes) of an innovation that makes it quickly become adopted?  


Specifically, what are the attributes of the innovation that make it spread?
























How do these attributes of an innovation apply to the diffusion of social media like Facebook, Twitter, etc.?

---

The above diffusion of innovations concepts has been previously covered.  Now, let's introduce a new diffusion of innovation concept, adopter categories.  We'll then apply this new concept to your adoption of social media.

According to Rogers, there are five categories of adopters, five type of people who adopt an innovation.


  1. Innovators - "Innovators are willing to take risks, have the highest social status, have financial liquidity, are social and have closest contact to scientific sources and interaction with other innovators. Their risk tolerance allows them to adopt technologies that may ultimately fail. Financial resources help absorb these failures."
  2. Early adopters - "These individuals have the highest degree of opinion leadership among the adopter categories. Early adopters have a higher social status, financial liquidity, advanced education and are more socially forward than late adopters. They are more discreet in adoption choices than innovators. They use judicious choice of adoption to help them maintain a central communication position."
  3. Early Majority - "They adopt an innovation after a varying degree of time that is significantly longer than the innovators and early adopters. Early Majority have above average social status, contact with early adopters and seldom hold positions of opinion leadership in a system (Rogers 1962, p. 283)"
  4. Late Majority  - They adopt an innovation after the average participant. These individuals approach an innovation with a high degree of skepticism and after the majority of society has adopted the innovation. Late Majority are typically skeptical about an innovation, have below average social status, little financial liquidity, in contact with others in late majority and early majority and little opinion leadership.
  5. Laggards - They are the last to adopt an innovation. Unlike some of the previous categories, individuals in this category show little to no opinion leadership. These individuals typically have an aversion to change-agents. Laggards typically tend to be focused on "traditions", lowest social status, lowest financial liquidity, oldest among adopters, and in contact with only family and close friends." (Wikipedia)


When it comes to your adoption of social media, which category did you fall into?


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Tuesday, November 15, 2016

InterculturalCom: Intercultural Sensitivity and Competence: Intercultural Training - Part 2 (W13-Activity) Fa16


Some well-known intercultural training activities include "The Parable" and "Blue Eyes/Brown Eyes".

"The Parable"

The study of intercultural communication has a rich and interesting history.  That's one of the reasons that I study it. There is a long history of government organizations training people to be better intercultural communicators (e.g., diplomats).  Out of this training comes some helpful and long-lasting intercultural training exercises.  "The Parable" is one of those exercises.  Below is the parable as it appeared in a 1973 Unesco document (pdf).  Read the story and then rank in order that characters that you most approve of.  The person that you approve of at the top and the bottom would be the person that you least approve of.



If you are curious, see also Dr. Ting-Toomey's version of The Parable.

Dr. Hart's classroom instructions:

  • Write down on a piece of paper, in rank order, the characters whose behaviors you most approve.
  • Break into groups of 4 to discuss your results.  Create a rank list for the group.
  • What have you learned as a result of this activity?
  • Can anyone point to something in your past that shaped the values you used in this activity?  Who/what programmed you?
  • Value: “A principle, standard, or quality considered worthwhile or desirable” (TheFreeDictionary.com).

If you are curious: More related activities from CSU Fullerton faculty (pdf).



"Blue Eyes/Brown Eyes"

Another famous intercultural training activity was created by Jane Elliot.  What are the steps in Jane Elliot's Blue Eyes / Brown Eyes Experiment?



This is a clip that I edited and posted on YouTube. I use this clip in my Intercultural Communication course to introduce students to methods of using intercultural training to reduce prejudice. 

How effective do you think this method is?
Any ethical concerns?

Additional intercultural training activities may be covered in future posts.


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InterculturalCom: Intercultural Sensitivity and Competence: Intercultural Training - Part 1 (W13-Activity) Fa16


Research on the best methods of teaching and training in intercultural communication has a long history beginning with the work of anthropologist around the time of World War II. By the 1970s anthropologist lost interest in intercultural interactions and communication scholars carried on the study of intercultural communication. Two of these communication scholars (Gudykunst and Hammer) are among the top prolific authors and most cited authors in the field of intercultural communication (Hammer was my advisor at American University). In one of the articles written by Gudykunst and Hammer they outlined the overall goals of intercultural education or intercultural training (ICT).


  • "...most ICT involves some form of change in three areas: cognition, affect, and behavior. Cognitively, ICT generally is aimed at helping trainees understand how their culture, stereotypes, and attitudes influence their interactions with members of other cultures. Cognitive ICT goals, therefore, focus on knowledge and/or awareness. Affectively, ICT generally is aimed at helping trainees effectively manage their emotional reactions (e.g., anxiety) when interacting with members of other cultures. Behaviorally, ICT generally is designed to help trainees develop the skills they need to interact effectively with members of other cultures" (Gudykunst, Guzley and Hammer, 1996, p. 65).


In this course we will work on these three goals: cognition, affect and behavior.


Let's explore some types of intercultural training and well-known intercultural training activities.

First, film may be used in intercultural training.  A fictional film which shows intercultural interaction may teach a viewer some facts about another culture and, depending on how well the viewer identifies with the characters in the film, it may also have an emotional or affective effect.



Mr. Nice GuyThis is a clip that I edited and posted on YouTube. I use this clip in my Intercultural Communication course to introduce students to the difficulties of intercultural communication.

In the clip Jackie's fiancé has just arrived in the U.S.

Is there intercultural miscommunication? What is the problem exactly? Whose fault is it? Is it right to blame somebody?


Some additional types of intercultural training and well-known intercultural training activities will be explored in future posts.


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InterculturalCom: Intercultural Sensitivity and Competence: Principled Negotiation (W13-P4) Fa16


What is principled negotiation and what does it have to do with intercultural conflict?







William Ury: The walk from "no" to "yes"


What does principled negotiation have to do with intercultural conflict?


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InterculturalCom: Intercultural Sensitivity and Competence: Intercultural Conflict (W13-P3) Fa16



Intercultural Competency: Managing Intercultural Conflict

Culture can enter conflict in a variety of places as shown in the diagram below.





Now, let's shift gears and look at conflict in a different way, by using a film clip.

This is a clip that I edited and posted on YouTube. I use this clip in my Intercultural Communication course to introduce students to the concept of intercultural competence, especially in conflict situations.

The film clip wasn't about intercultural conflict, but how could you use Nash's idea to resolve intercultural conflict?



The film is based on a true story.
Background: JOHN NASH, Princeton math prof., played key role in game theory,
Game theory had important impacts on scholarly thinking in economics, international relations, biology, etc.
So, important, Nash won 1994 Nobel Prize




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InterculturalCom: Intercultural Sensitivity and Competence: Bennett's Model (W13-P2) Fa16



According to the Bennett model, as people gain more intercultural sensitivity, they move through a variety of stages starting with Denial and possibility ending in Integration.


In each stage, people express a certain mindset or way of thinking about cultural differences.  The mindset of each stage is expressed in the quotes below.  In the first stage what is being denied?  In the Defense stage what are defensive about?  In the third stage what is being minimized?  Continue this line of questions with the remaining stages.




Not that the first three stages are labeled Ethnocentric.  How does this relate to our previous definition of ethnocentrism?

Last question and perhaps most important question, what stage are you in?  Does that depend?  On what?


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InterculturalCom: Intercultural Sensitivity and Competence (W13-P1) [VID] Fa16


In order to work toward an understanding of intercultural sensitivity, let's start with a clip from South Park which shows Cartman travelling internationally to Costa Rica.



Is Cartman interculturally insensitive?  How?
What's it mean to be interculturally sensitive?
Can you think of another fictional characters that show this same type of intercultural insensitivity?
Is there a certain perspective/attitude?
Is there a particular set of skills?
How interculturally sensitive are you?
Can a person be too interculturally sensitive?
Relationship to politically correct (PC)?




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Sunday, November 13, 2016

MyFavMusic: Just listened to the "Plays & Sings The Blues (Reissue)" album by John Lee Hooker. Added a FAV track to my "BLUES FAVS - 1000 Recordings" playlist on Spotify



Fav track from album: The Journey
By John Lee Hooker
From the album Plays & Sings The Blues (Reissue)

Added to BLUES FAVS - 1000 Recordings playlist by William Hart on November 12, 2016 at 10:07PM

See info on 1000 Recordings

Listen on Spotify

My musical interests on Tumblr






Thursday, November 10, 2016

MassMedia: Advertising & PR: The A.I.D.A. Formula for Writing Commercials (W12-P3) [VID] Fa16


Below is a clip from the film, Glengary Glen Ross, about four real estate salesmen and  the challenge set before them.




The A.I.D.A marketing formula is something that can help you in your own marketing efforts.

You want to be successful in your media career?  No matter your career path, you will be "marketing" something, "selling" something, "promoting" something, if only that something is yourself.   To be successful, it would be good to know key marketing techniques.

One of those key marketing techniques is the A.I.D.A. formula.  For details, see below.


Did you notice what I just did?  

==================

The A.I.D.A. formula is a common format used in the writing of commercials.
  • Parts of A.I.D.A. Commercial
    1. Attention: Get audience’s attention
    2. Interest: Keep interest expand attention, tell benefits, use “you,” etc.
    3. Desire: Create desire in audience.  Develop some need in the audience members that the product meets.
    4. Action: Tell audience what to do. Go to an address, go to web site or call now.

Take a look at the following TV commercial script.  See the parts of the A.I.D.A formula?  What's the need addressed?

A typical commercial script follows a two column format with the video on left and audio on right.  The video column describes what the viewer sees in each part of the commercial and the audio column describes what the audio will hear.





















Source: Hillman


There are three major formats of commercials and the A.I.D.A. formula best fits the format called the straight sell.

Format of Commercials
  • Straight Sell
    • Main “character” is a pitchman who tries to sell product to you.
  • Testimonial
    • A personal story is told to sell the product. “I use the product. It works for me. So,…”
  • Dramatization
    • Tell a quick story/mini-drama to sell product.
      • Get attention
      • Create suspense by creating a problem/need for a character
      • Solve the problem/need.  Very often it is the product that solves the problem or meets the need.


The idea of a product meeting a need is mentioned above a few times.  It is important.  There are a variety of ways of talking about human needs, but the classic is Maslow's Heirachy of Needs (see below).



We need the things above.  With this in mind, how would you write a commercial to sell a product?

Take a look at the following, recent commercial.  Does it use A.I.D.A.?  What format?  What need(s)?



What about this one?







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MassMedia: International Public Relations: Case Study of U.S. Military Image in Afghanistan (W12-P2) [VID] Fa16



A case study is a method of teaching in which students are presented with a problematic scenario or case.  A case is an example or illustration of a problem or challenge.

Case studies are some times used in law classes and some times in public relations classes, for example.

After an international case is presented there is a common method used in PR courses.
  1. Define/describe the PR problem.
  2. Give ways for addressing or solving this problem.
  3. List resources needed for implementing solution(s).
  4. Give a timetable for implementation.
  5. State expected impact of solution.
  6. How did you use intercultural skills?

Intercultural skills to keep in mind when working through the international P.R. case
  • Be mindful
    • Be thoughtful, aware of differences
  • Be patience
    • It may be difficult at first
  • Be open-minded
    • Consider other ways of doing things, other views
  • Be tolerance of ambiguity
    • Things may not make sense. Be comfortable with uncertainty

Now, let's do a case or three.
Check out the following news videos about three back-to-back incidents between the U.S. military and the people of Afghanistan in early 2012.  As you are watching these, starting thinking about the above info.  What would you do to build a better relationship between the U.S. military and the people of Afghanistan?


Pentagon denounces Marine urination video (CBS Evening News - Jan. 2012)


Quran Burning Sparks Angry Afghan Protest (Associated Press - Feb. 2012)


Afghan Massacre: Video From Shooting Scene (ABC Evening News - Mar. 2012)



What would you do to build a better relationship between the U.S. military and the people of Afghanistan?



Also, now go through the method given above (i.e., 1. Define/describe the P.R. problem, etc.).  Also don't forget to think about how you'd use your intercultural skills in doing this P.R. work.





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MassMedia: Advertising & PR: Public Relations & Press Releases (W12-P1) [VID] Fa16



Public relations is what an organization does that “helps establish and maintain mutual lines of communication, understanding, acceptance, and cooperation between an organization and its publics” (Harlow).

If a toy company sold a product that was found to be harmful to children, what four groups (publics) would they want to be sure to work with?


Four key publics that an organization/company works with: (1) consumers, (2) government, (3) mass media, and (4) employees (internally).


What do PR people do?
  • Writing and Editing
    • Press releases, newsletters, reports
  • Media Relations
    • working with journalists, etc.
  • Special events
  • Speaking
  • Production of company media
  • Research and gather data for planning
  • Etc.

An important task that a public relations person would take on would be the writing of press releases.

"A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy" (Wikipedia).

The idea here is that, if a journalist does find the press release newsworthy, they will mention it in their newspaper, magazine, news program, etc.  Ideally the press release writer would like to see their press release repeated verbatim in the news.  Really?  Why?

Is it good that some journalist may just take all or major chunks of a press release and present this as news?  See our earlier discussion on VNRs (or video news releases).

***

How to write a press release?  What are the major elements of a press release?


What do the major elements of a press release look like when put all together to be released to the media?


If you are curious, you may want to check out PRWeb's list of recent press releases put out by various companies and organizations.


Press Release Source: Rich, Writing and Reporting News.



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Wednesday, November 9, 2016

MediaTech: Internet/New Media: Basic: The Jobs-Gates Rivalry (W12-P3) [VID] Fa16

Before there could an Internet of connected PCs, there needed to be PCs (personal computers).  Who is primarily responsible for bringing the PC into lives and putting it in our homes?  What is their story?




"Are you a pirate?"  What's that mean?  Is that a good thing or a bad thing?
Any life lessons you learn from this movie?
Any career lessons you learn from this movie?


The Pirates of Silicon Valley tells the story of the Jobs-Gates rivalry from the early 1970s until the late 1990s.



The following video interview of Jobs' biographer picks up the Jobs-Gates story where Pirates left off.







For a humorous, but insightful look at the rivalry you might also want to check out the "Steve Jobs vs Bill Gates. Epic Rap Battle."
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MediaTech: Internet/New Media: Winston's Model and the History of the Internet (W12-P2) Fa16


How much do you know about the development of the Internet and the use of computers as communication tools?  What do you recall from previous readings, notes and discussion?

Can you trace the development of the Internet using Winston's model?






What would a timeline (a list of events) look like for the development of the Internet as a communication tool?  How does the history in video below fit into Winston's model?  How, for example, does ARPANET fit into the history and Winston's model?

Starting with the late 1960s, what new communication tools appeared on the Internet?  Examples: What year did email first appear?  What year did blogs appear?

Zuckerman gives a good timeline (or list) in his brief talk.



What would you add to this timeline for more recent years?  
See the evolution of social media for the rest of the timeline.



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MediaTech: Internet/New Media: The Internet Explained (W12-P1) [VID] Fa16

So, how does the Internet work?  What are the steps in the process?  The parts?




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Tuesday, November 8, 2016

InterculturalCom: Effective Intercultural Com: Stereotypes and Ethnocentrism (W12-P4) Fa16






If you were looking for clip art for "Native Americans" and all that you found were images like the top two images above, would this be an example of stereotyping?  How?  Use the definition.   How does the bottom image break the stereotype?  What exactly is the stereotype?



How do you tear down this brick?



Ask me about "Zhong Guo."

Watch the following images.




What was your reaction to the images?  What does your reaction have to do with ethnocentrism?  Anything?

How do you "tear down" this brick?



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InterculturalCom: Effective Intercultural Com: Discrimination, Prejudice and Racism (W12-P3) Fa16





How do you tear down this brick?




How do you tear down this brick?




Note that there are two definitions of racism given here.

Notice any connection between racism and prejudice as previously defined?

Also, what is the differences among racism, prejudice and discrimination?  They are related terms, but they are not the same thing.



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